Ebook
The Definitive Guide to Google AdWords Google has a system that makes it possible, for the first time in the history of the world, to deposit five bucks, write a couple of ads, and instantly get access to over 100 million people - in less than 10 minutes. It's called Google AdWords and it's hot. In fact it may be the first and best thing to do to get traffic to your site. But it's not always as easy as I just made it sound - AdWords has some nuances, and most people have a rough time at first. Well my colleague Perry ...
Google Adwords
The Definitive Guide to Google AdWords Google has a system that makes it possible, for the first time in the history of the world, to deposit five bucks, write a couple of ads, and instantly get access to over 100 million people - in less than 10 minutes. It's called Google AdWords and it's hot. In fact it may be the first and best thing to do to get traffic to your site. But it's not always as easy as I just made it sound - AdWords has some nuances, and most people have a rough time at first. Well my colleague Perry Marshall ...
Adwords Strategies
5 ways our Google Adwords consultant can help make your campaigns more profitable: Better keywords. Choosing the best keywords for your Adwords campaign may look simple at first, but it's not! You've got to find the keywords with the perfect combination of high search volume, low competition, commercial intent, and relevance. Between our proprietary keyword tools and our years of experience, we know how to get the very best keywords for any campaign. Better keywords means more targeted traffic and lower click costs! Lower click costs. By improving your Quality Score, we can make your ads rank higher, while costing you less ...
Adwords Courses
Below is a list of our most popular courses and products: 1. Definitive Guide to Google AdWords - Free 5 day course by email. 2. Definitive Guide to Google Adwords - Full version. 3. Ultra-Advanced Adwords Blackbelt course - This course is for AdWords pros. No beginner information covered here. Jjust tips for the AdWords blackbelts in super-competitive markets. 4. How to write a WhitePaper - Free 5 day course by email. 5. How to write WhitePapers - Full version. 6. Perry Marshall Renaissance Club Newsletter - As a bonus for subscribing, the customer will get a complimentary copy of the updated "Definitive Guide." 7. Mastermind Club ...
Google Adwords
The Definitive Guide to Google AdWords Google has a system that makes it possible, for the first time in the history of the world, to deposit five bucks, write a couple of ads, and instantly get access to over 100 million people - in less than 10 minutes.
It's called Google AdWords and it's hot. In fact it may be the first and best thing to do to get traffic to your site.
But it's not always as easy as I just made it sound - AdWords has some nuances, and most people have a rough time at first.
Well my colleague Perry Marshall has written a very helpful e-course called "5 days to success with Google AdWords" and there's no charge for it. You can find out about it here
The Definitive Guide to Writing & Promoting White Papers
If you sell any kind of complex service, technology or sophisticated product, a White Paper is the best way to educate your customers about that technology.
You can use a white paper to build your credibility, get free exposure in the press, attract new customers, and drive new technology into change-resistant, conservative markets.
Most white papers are either too technical (boring) or too commercial (thin and cheesy) - but Perry Marshall has written a guide that shows you how to strike the perfect balance.
But what's most important of all, though, is promoting and publicizing your white paper - because the best white paper in the world is no good unless somebody reads it!
Find out about Perry's Definitive Guide to Writing and Promoting White Papers
How to sell my Marketing Toolkit for Hi-Tech Sales
Most sales people spend all day dialing for dollars, chasing prospects who are mentally if not physically backing away from them, and they waste most of their time chasing deals instead of closing them.
At the same time, most companies spend all kinds of money on advertising and don't get nearly enough bang for their buck.
Perry Marshall's "Guerilla Marketing for Hi-Tech Sales People" is an information-packed audio CD that discusses 21 principles that you can use to eliminate cold prospecting and wasted advertising dollars in today's fiercely competitive B2B marketplace. You can get your copy here.
SEM
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Coke Clobbering Pepsi on Facebook, But Not on Twitter
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Twitter Expands Media Partnership Staff
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iPad Video Brouhaha: Apple Caught Wearing a Toupee?
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Social Media
Perspectives: What the Adobe + Day Software Deal Means, Part 1Perspectives: What the Adobe + Day Software Deal Means, Part 1 By Irina Guseva |...
Facebook Moves Closer to Offering Location-Based Services
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Google Challenges Yelp with Places, Check-ins to Follow?
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37signals Buys Campfire iPhone App Rather Than Make Their Own
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SEO
SearchCap: The Day In Search, July 26, 2010SearchCap: The Day In Search, July 26, 2010 Jul 26, 2010 at 4:59pm ET by Barry Schwartz Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Mobilizes Place Pages for Android Devices Today Google announced upgraded Maps for Android, with the addition of a new... [Read more of this review]
Google Mobilizes Place Pages for Android Devices
Google Mobilizes Place Pages for Android Devices Jul 26, 2010 at 4:54pm ET by Greg Sterling Today Google announced upgraded Maps for Android, with the addition of a new mobile version of Places (not to be confused with the Android app Places Directory). It enables users to browse categories of businesses nearby (bars, ATMs, gas, etc). It also allows... [Read more of this review]
Globalizing & Localizing E-Business: Five Steps To Multilingual SEO Success
Globalizing & Localizing E-Business: Five Steps To Multilingual SEO Success Jul 26, 2010 at 1:31pm ET by Elizabeth Elting Not so long ago, there were only a few companies out there that bothered to customize their websites for foreign markets. Those who chose to do so made minimal effort—they simply translated their English copy into the... [Read more of this review]
Google, Content Farms & Why This May Be Blekko?s Moment
Google, Content Farms & Why This May Be Blekko’s Moment Jul 26, 2010 at 10:16am ET by Greg Sterling At the beginning of Google’s “Searchology” event in early 2007 original Google employee Craig Silverstein opined, “If Google had started a year or two earlier, it wouldn’t have worked.” That’s because... [Read more of this review]
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Leslie Wilson is a technology branding visionary with extensive knowledge in Google AdWords, Search Engine Marketing and Optimization strategies that allow individuals and companies to utilize internet technology to generate revenue and monetize their online presence.
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If you use Google Adwords to promote your business, you probably already know that it is super-simple to setup an account, enter your credit card, add keywords and ads, and start getting traffic to your website. In other words, it's easy to spend money on Google Adwords. For most businesses, the hard part is making money with Google Adwords!